In starting this company, Mark wanted the name to have a connection to his Indigenous heritage, but also about a passion to help others just as the Birch Tree has done for centuries. Birch trees have been relied upon for many centuries by First Nations people, European Settlers, and Voyageurs. They remain an iconic resource today and throughout Canadian history and they have increased the quality of life in so many ways, for so many people, and ironically he found there to be many similarities in the historical stories and legends of the quintessential coffee bean.
Birch Bark Coffee Company, through the sales of its coffee, plans to take immediate action to elevate the on-going “Boiled Water Advisories” in Ontario and help the other provinces across Canada. For every 40 bags of coffee sold, we will be able to equip one home with a water filtration unit for their home.
We have collaborated with Can-Am Wellness to purchase their certified Belkcraft Four-Stage and Six-Stage Water Filtration Systems, and plan to install them at no cost to Indigenous families and communities suffering from poor water conditions on every reserve in Ontario.